part of nike’s ethos is innovation, welcome to the Nike Sport Research Lab
and here are the shoes, nature amplified, its basically so advanced that Nike makes sure it amplifies your sporting abilities.
big announcement day, we all gather around at the Tiger Woods Centre in Nike Campus.
so arriving portland in sunny july the weather was perfect, Nike had especially invited special people that were doing there thing in their respective countries to make this special announcement, it was really special because different people that you follow from around the world are all under one roof, whether it was influencers or publications. here you have Wu Yue, illustrator, Jeff Carvalho from Selectism and High Snobiety, and Marcelo Burlon. the crew started gathering as Poggy, Kido, Melody, Bianca, and Phil joined and got together. on the first day had a quick meeting with Ian and Jupiter and Maka, and here is my Host, Mr Simon Wat from Nike China. He’s never not working, working on the special Mercer 21 space opening in Shanghai!
getting ready for the big announcement Finally here and can’t wait!